PharmaSell

To whom is this course addressed?

Pharmacists, pharmacy assistants, the management of pharmaceutical retail managers, medical promotion representatives, sales representatives in pharmacies, Area sales Managers or Brand managers, coordinators of medical divisions, Of medical promotion directors.

Purpose of the course

• Improve communication, influence and persuasion strategies in medical promotion
• Clear setting and monitoring of objectives
• Effective communication with any type of personality
• Influencing and persuasion in the medical recommendation
• Anticipating and disassembling objections
• Request the prescription or recommendation effectively

Course objectives (benefits for participants)

• Effective positioning of the medical representative in relation to physicians
• Generating results through solutions-oriented mentality
• Improve relational promotion by discovering emotional motivation
• Understanding the types of personality, language and behavior
• Effective approach to the skepticism of physicians
• Anticipating and disassembling objections
• Request the prescription or recommendation in an assertive and effective manner

Module 1

• Setting goals through the GROW model
• Addressing doctors ‘ typologies through Language & Behavior Profile – L.A.B. Profile

Module 2

• PharmaSell™ Simulation Cards
• Influencing and persuasion techniques

Module 3

• Completion meeting techniques and prescription generation
• Discovering the emotional motivations of physicians

The price includes:

• course facilitation for 2 days, for 09:00 am to 05:00 pm;
• course resources and a participation diploma.

MORE INFORMATION

daniela.penescu@dynamic-learning.ro
+40 744 65 27 00